Your 30-Day Energy-First Email Reset

Week 1: The Email Energy Audit

Let’s start by understanding your current relationship with email marketing. Most approaches jump straight to tactics without addressing the fundamental issues in your existing system.

Your first week is about getting honest about what’s working, what isn’t, and where your energy is going.

Day 1-2: Relationship Assessment

Begin by documenting your current email experience:

• How do you feel when it’s time to write an email? (Excited, neutral, or filled with dread?)
• What parts of the process do you enjoy vs. avoid?
• When was the last time you were genuinely excited about an email you sent?
• What topics naturally energize you when writing?

Don’t rush this step. Your honest assessment creates the foundation for everything that follows.

Day 3-5: Friction Identification

Next, identify specific friction points in your process:

• Where do you get stuck most often? (Topic selection, writing, editing?)
• What decisions consume the most mental energy?
• Which types of emails cause the most resistance?
• What external pressures or “shoulds” are influencing your approach?

Create a simple friction log that documents these patterns. You’ll be surprised how many of your struggles follow predictable patterns once you start tracking them.

Day 6-7: Metric Baseline

Finally, establish your baseline metrics—both traditional and energy-based:

Traditional metrics:

• Average open rate
• Reply/engagement rate
• Click-through rate (if applicable)
• Conversion rate (if you’re selling)

Energy metrics:

• Average time spent creating an email
• Energy level before and after writing (1-10 scale)
• Satisfaction with final product (1-10 scale)
• Consistency of sending schedule

These baseline measurements give you concrete data to measure your progress against as you implement the Energy-First approach.

MakerFlow Quick Start: Setting up your MakerFlow environment for email success takes less than 60 minutes. Create your project, add the Email Reset template, and you’ll have all the frameworks and tracking systems ready to go—no complex setup required.

Common Objection Addressed: “I don’t have time to learn a new system.”

I get it. You’re already busy, and the thought of learning something new feels overwhelming. But here’s the reality: how much time are you currently wasting on your inefficient email process? For most creators, it’s 2-4 hours per week. The MakerFlow system takes about 2 hours to learn initially but saves you hundreds of hours over the course of a year. That’s an ROI you can’t afford to ignore.

Week 2: Rebuilding Your Email Foundation

With your audit complete, it’s time to rebuild your email foundation based on energy rather than obligation.

Day 8-10: World Bible Development

Create the core elements of your email-specific World Bible:

• Email Purpose Statement: Why are you emailing beyond just “growing your business”? What value are you truly committed to providing?
• Core Email Truths: What fundamental beliefs guide your approach to communication?
• Voice Characteristics: How do you uniquely express yourself in written form?
• Energy Sources & Drains: What topics and approaches naturally energize you vs. deplete you?

This isn’t some fluffy exercise. These foundational elements eliminate hours of decision-making every time you sit down to write.

Day 11-13: Topic Development

Using your World Bible as a guide, develop your first set of energy-aligned email topics:

1. Review your core truths and identify which ones your audience needs most right now
2. For each truth, brainstorm 3-5 specific angles or applications
3. Rate each potential topic on an energy scale (1-10)
4. Prioritize topics that score 8 or higher

The goal is to create a backlog of topics that genuinely excite you, so you’re never starting from scratch when it’s time to write.

Day 14: Prompt Building

Create your personalized AI prompts for different email scenarios:

• Idea development prompts: For expanding initial thoughts into full concepts
• Structure prompts: For organizing your ideas most effectively
• Voice calibration prompts: For ensuring AI suggestions match your authentic tone
• Feedback prompts: For reviewing and improving your drafts

Having these prompts ready eliminates the overwhelm of staring at a blank AI interface wondering what to ask.

MakerFlow Template Gallery: MakerFlow provides ready-to-use templates for each step of your email transformation. Simply adapt them to your specific voice and approach rather than creating everything from scratch.

Comparison: Traditional email planning focuses on rigid content calendars planned weeks in advance. MakerFlow’s approach creates a flexible topic reservoir based on your natural interests, allowing you to choose what feels most energizing at the moment while maintaining overall consistency.

Week 3: Creating Your First Energy-First Email Sequence

Now it’s time to put your new foundation into practice by creating your first truly aligned email sequence.

Day 15-16: Sequence Planning

Unlike traditional sequences planned around sales objectives, an energy-first sequence follows a natural curiosity path:

1. Choose a core truth or concept that genuinely interests you right now
2. Identify 3-5 questions you’re personally curious about regarding this concept
3. Arrange these questions in a logical progression from basic to more nuanced
4. For each question, note what unique perspective you bring

This curiosity-driven approach ensures you’ll remain engaged throughout the creation process.

Day 17-19: Creation With AI Assistance

Now create your emails with strategic AI support:

1. For each email, write your core message and unique perspective entirely in your own words
2. Use AI to help expand your thinking and find supporting elements
3. Review AI suggestions carefully, keeping only what feels authentic to your voice
4. Craft subject lines that reflect your genuine interest rather than marketing formulas

Remember, AI is your thinking partner, not your replacement. Your unique insights should drive the content, with AI helping to fill in the gaps and overcome sticking points.

Day 20-21: Authenticity Review

Before finalizing your sequence, run each email through the authenticity checkpoint system:

1. The Reaction Test: Would people who know you recognize this as your writing?
2. The Value Test: Does each email contain at least one insight that only you could provide?
3. The Energy Test: Does reading the email energize you? If not, what needs to change?
4. The Bullshit Test: Would you actually say this to someone in conversation?

Make any necessary revisions to ensure your sequence maintains your authentic voice throughout.

MakerFlow Sequence Builder: MakerFlow’s step-by-step process guides you through creating a complete email sequence that drives engagement and sales without sacrificing your unique perspective or energy.

User Testimonial: “I created my first truly authentic email sequence with MakerFlow and saw a 28% increase in replies and a 15% boost in sales. But the biggest change was how I felt about writing emails—I actually looked forward to it instead of dreading it.” – Sarah K., Online Course Creator

Week 4: Establishing Your Sustainable System

The final week is about creating the systems that make your new approach sustainable over the long term.

Day 22-23: Email Rhythm Design

Based on your energy patterns identified in Week 1, create your ongoing email rhythm:

1. Identify your natural energy peaks throughout the week
2. Schedule email creation blocks during these high-energy periods
3. Design flexible topic selection protocols that allow for in-the-moment interests
4. Create contingency plans for low-energy periods

This isn’t about rigid scheduling. It’s about designing a framework that works with your natural rhythms rather than against them.

Day 24-25: Decision Filter Creation

Build your ongoing decision filters for email content:

1. Review your highest-performing topics from the past
2. Create clear criteria for what makes a topic worth pursuing
3. Develop quick-reference guidelines for time-sensitive opportunities
4. Establish boundaries for what you won’t cover, regardless of trends

These filters eliminate the energy-draining decision fatigue that kills most email practices.

Day 26-28: Documentation and Integration

Document your new email system within your MakerFlow environment:

1. Create a central Email Hub note that links to all resources
2. Document your personal best practices and workflows
3. Build your custom template library for different email types
4. Integrate your email system with your broader content creation process

This documentation ensures you can easily maintain your system even after breaks or during high-stress periods.

Day 29-30: Goal Setting and Measurement

Finally, establish realistic goals and measurement practices:

1. Set energy-based goals (enjoyment, sustainable pace) alongside traditional metrics
2. Create a simple tracking system for both types of outcomes
3. Establish regular review intervals (weekly, monthly, quarterly)
4. Design your first 90-day experiment with your new approach

Remember, you’re measuring success not just by open rates but by how sustainable and enjoyable your email practice becomes.

MakerFlow’s Long-Term Value: Unlike tactical approaches that work briefly before declining, the systems you’re building continue delivering results long after the initial setup. You’re creating a foundation that evolves with you rather than requiring constant reinvention.

Limited Time Offer: MakerFlow users implementing the Email Reset get access to a special collection of advanced email frameworks not available elsewhere. These frameworks include specialized approaches for specific business models, audience types, and marketing objectives.